Fishnet creates dynamic supplier lists for the USA Rice Federation

Fishnet creates dynamic supplier lists for the USA Rice Federation

April 26, 2007 Fishnet NewMedia has announced the completion of a custom interface for the USA Rice Federation. USA Rice can now easily review and maintain important supplier contacts. This new solution is dynamically driven from a customized database, which means their Web site automatically updates when supplier contact information is either added or changed within the database. Before this improvement, USA Rice’s supplier data had to be maintained in two places: their own personal database; and their Web site. Now, data is maintained in one place, which greatly improves data accuracy.

In addition, Fishnet also added custom sorting features for USA Rice’s Web site which increases customer usability. Customers can now search for rice suppliers by sorting data by State or Supplier name, and by type of rice carried.